I'm Matt Herrick. I help brands connect with people through storytelling, motion, and thoughtful design.
I enjoy turning complex ideas into stories people can understand and remember. Whether it's an AI product launch, a campaign, or a live event, I love finding the narrative that helps people connect with what's being built.
Explaining products
Translating complexity into experiences that feel clear and effortless.
Guidewire Product Videos.
Product marketing videos that made complex financial products easier to understand through storytelling and motion graphics.
Launching ideas
Creating launch campaigns that build excitement and drive adoption.
Storytelling + AI.
Two motion projects showcasing how I combine storytelling and generative AI to bring ideas to life.
Event Promotional Videos.
Promotional videos that built excitement and increased engagement around internal and customer events.